Over 5 billion people want to increase their income every day.
Independent specialists from all corners of the globe earn in excess of $1 trillion a year. In the US, for instance, the share of freelancers reaches 34% of the total workforce.
In addition, the capacity of the personal services market exceeds $500 billion per year.
As manufacturing and business processes become more automated, marketing techniques have started to focus on the individual and a flexible customer approach, which represents the paradox of the modern professional services market.
Today, over 50% of consumer demand for services remains unsatisfied.
The difficulties faced by consumers are related to time, location, finances, administrative units, cross-border payments, functions, and specialization. The currently available solutions to these problems typically have all or some of these shortcomings in one form or another.